Dux News

Dux PR to Drive Publicity Program For Houston’s First Service Credit Union

CANTON, Texas, June 9, 2015 – First Service Credit Union, a leading Houston-area financial institution, has retained Dux Public Relations to increase its visibility throughout its market and especially in fast-growing sections of the Houston area.

First Service Credit Union, with more than a dozen branches throughout Houston, is a nearly 40-year-old credit union with assets of more than $546 million. It plans to expand by adding branches in key sections of the region to leverage population growth and shifts.

“First Service Credit Union is smart to recognize the value that a locally focused public relations program can deliver,” said Kristine Tanzillo, president of Dux Public Relations. “It is the perfect complement to other marketing initiatives that the credit union will be rolling out to reach new members and to drive increased activity among its existing members.”