Here are a few things that Mister Rogers can still teach us about PR, marketing, and the business world.
The Importance of Enthusiasm
If you sound like you’re bored with your product or service or news, the boredom will spread like an ugly virus.
Don’t Forget About ‘News’ on your Website
Journalists may be visiting your website right now. Do you have news to offer them?
Facing a PR Crisis? Responding Quickly Can Help
When it comes to responding to a crisis, you need to react immediately. The different responses of three companies — and the long-term results — prove that.
Delta or FedEx: Jumping in or Holding Back
Who had the better approach to taking issue with the NRA after the Florida school mass murders?