The Dux Blog

Don’t Do Stupid Stuff to Your Brand

Treat your brand like a sensitive houseplant, nurturing it with tender loving care.

Winners and Losers in the PR Game

Creativity makes for winners, stonewalling makes for losers.

Yes, Your Online Footprint Matters and Here’s Why

Make sure journalists get the best possible impression about your company when they search for you online.

The Phone is Consumers’ First Choice for Customer Service

People do still like talking to each other by phone, at least when they have a problem.

If You Want People to Look at You, Then Behave When They Do

This gives new meaning to the term “driving traffic to your website.”