People want to connect with brands and companies that are authentic. That’s why you need to let them peek behind the curtain and see who you really are.
Kansas City’s comeback win was way more creative than anything we saw in all those hyper-expensive ads.
A little bit of good content will do more for you than a blizzard of mediocre offerings.
Your company is often judged by the people who speak for it. Be sure to choose wisely.
And a happy and prosperous new year!